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EDUCATION MANAGEMENT & CONSULTANCY
Sectors
Classification of Sectors
Market Research – 4-W / 3-W / 2-W / EV / Bicycles / Metals / Service
Market research (or marketing research) is any set of techniques used to gather information and better understand a company’s target market. Businesses use this information to design better products, improve user experience, and craft a marketing message that attracts quality leads and improves conversion rates. Market research provides critical information about the target market and the business landscape. It may also assist in understanding as to how the company is perceived by the target customers and clients. We handle both types of marketing research i.e. Quantitative and qualitative. ASHTRON™ undertakes market research for various 4-wheeler, 3-wheeler, 2-wheeler, bicycles, EV platforms, Steel market, Auto-parts, Service sectors in order to provide useful information regarding market entry, product viability, product positioning, export potential, growth potential covering technical, business matters. We cover Asia-Pacific region due to our extensive expertise in this area with particular emphasis on fast growing economies viz; India, South East Asia (ASEAN) and SAARC countries.
Classification of Sectors
Automotive – Commercial Vehicles & Platforms
As detailed above, our team consists of experts having several decades of experience in Commercial vehicles both in India and other Asia-Pacific countries. We collect and tailor make the information that is required by our clients in order to assist them in suitable entry in APAC region. Besides, market research, we also cover the technical aspects e.g. homologation, fuel strategy, channel development, price positioning, weight categorization, emission norms, safety rules etc.
Classification of Sectors
Automotive - Passenger Vehicles & Platforms
Our team has extensive experience in Europe, ASEAN, India, SAARC countries, China and have come from the background of working with BMW, TATA, SUZUKI, HONDA, HYUNDAI, TOYOTA, MAHINDRA etc., and we cover all aspects of market entry and product positioning related information for passenger cars of all segments. Besides, market research, we engage in various technical assistance related to technology integration, parts development, selection of suppliers, homologation, channel development, due diligence for prospective dealers and partners.
Classification of Sectors
Automotive - EV Vehicles & Platforms / Skateboards
The industry is scrambling to bring electric vehicles (EV) to market quickly to meet tightening CO2 emission and CAFE standards, or OEMs will pay hefty financial penalties. However, this should be done with the smallest investment possible given the remaining uncertainty as to the life volumes and ramp-up curves of these new vehicles. Non-traditional vehicle manufacturers as well as large fleets are also considering custom made EVs to serve their specific needs, whether it be to move people or goods. However, volumes do not always justify the development of a specific platform.
Over the past year, several products — and startups — have emerged that enable companies with limited expertise or resources to build full EVs or have them built under contract. Modular, electric rolling chassis, a.k.a. skateboards, are specifically designed to be “mated” with bodies of varies types and shapes, in an approach that is reminiscent to the coach builder industry of the 1930s. These solutions will not only enable smaller OEMs to more quickly bring EVs to market, but they will also lower the barrier to entry for new mobility players. This is a good thing as the resulting vehicles are fully electric. Essentially, the Skateboard system involves four electric motors, along with steer-by-wire technology and a smart gear box able to handle the four motors, and encases them in a flat chassis, freeing up space by up to 67% and these modular chassis, which is truly and fully flat skateboard chassis, serve all EV (electric vehicle) configurations – big or small, fast or heavy, without any compromise on performance, safety, serviceability, or comfort, meeting and beating all of today’s industry standards. There are several start-ups designing skateboards. We cover technical competencies of different designs and compatibility & suitability with the models proposed by any OEM. We can also coordinate with various skateboard designers and provide you the best possible combination from where the business partnerships activities for future launches can be taken ahead. Not only this we can coordinate for different EV parts sourcing and JV if required.
Classification of Sectors
Automotive - EV Vehicles & Platforms / Skateboards
The industry is scrambling to bring electric vehicles (EV) to market quickly to meet tightening CO2 emission and CAFE standards, or OEMs will pay hefty financial penalties. However, this should be done with the smallest investment possible given the remaining uncertainty as to the life volumes and ramp-up curves of these new vehicles. Non-traditional vehicle manufacturers as well as large fleets are also considering custom made EVs to serve their specific needs, whether it be to move people or goods. However, volumes do not always justify the development of a specific platform.
Over the past year, several products — and startups — have emerged that enable companies with limited expertise or resources to build full EVs or have them built under contract. Modular, electric rolling chassis, a.k.a. skateboards, are specifically designed to be “mated” with bodies of varies types and shapes, in an approach that is reminiscent to the coach builder industry of the 1930s. These solutions will not only enable smaller OEMs to more quickly bring EVs to market, but they will also lower the barrier to entry for new mobility players. This is a good thing as the resulting vehicles are fully electric. Essentially, the Skateboard system involves four electric motors, along with steer-by-wire technology and a smart gear box able to handle the four motors, and encases them in a flat chassis, freeing up space by up to 67% and these modular chassis, which is truly and fully flat skateboard chassis, serve all EV (electric vehicle) configurations – big or small, fast or heavy, without any compromise on performance, safety, serviceability, or comfort, meeting and beating all of today’s industry standards. There are several start-ups designing skateboards. We cover technical competencies of different designs and compatibility & suitability with the models proposed by any OEM. We can also coordinate with various skateboard designers and provide you the best possible combination from where the business partnerships activities for future launches can be taken ahead. Not only this we can coordinate for different EV parts sourcing and JV if required.
Classification of Sectors
Energy Storage Systems
The electric vehicle (EV) as a green energy solution has already become a popular and accepted replacement for the internal combustion engine (ICE) vehicle. Their use is increasing daily because of rising awareness of carbon emissions, government incentives like providing privileges EV drivers, and, of course, increasing oil prices and decreasing reserves. EVs will account for 55 percent of all new passenger cars worldwide by 2040. In addition, compared to the ICE vehicles, EV motors are more efficient and react quickly with high torque. They are also cost-efficient because of their lower fuel and maintenance costs. Today, there are different commercially successful models of EVs, from economical models to the powerful sports models. The performance of the EV is closely related to the design of the battery pack that powers the vehicle’s engine and must be able to provide enough current for the motor over an extended time. Since one battery cell provides quite low voltage and capacity, in an EV, hundreds of cells are connected in series and in parallel to provide the required voltage and amp hours (Ah). For example, a powerful EV like the Tesla Model S has 7,104 battery cells.
We cover technical aspects of different battery technologies used in EVs and explore their advantages and disadvantages for respective OEMs according to their requirement. In order to select the most suitable battery type for an EV application, the following battery parameters should be considered: Life span, Safety, Cost, Performance, Specific energy, Specific power to name a few.
Classification of Sectors
Renewable Energy
Despite looming economic uncertainties, investor appetite for renewables remains strong. The auctioned renewable capacity was 15% higher than for the same period last year, a new record. At the same time, the shares of publicly listed renewable equipment manufacturers and project developers have been outperforming most major stock market indices and the overall energy sector. Thanks to expectations of healthy business growth and finances over the medium term. The shares of solar companies worldwide had more than doubled in value. Solar PV growth is expected to remain stable as a faster expansion of utility-scale projects compensates for the decline in rooftop additions resulting from individuals and companies reprioritizing investments. Wind and solar PV additions are set to jump significantly. Renewable capacity additions are on track for a record expansion of nearly 10% on Y-o-Y basis. India is expected to be the largest contributor to the renewables upswing in 2021, with the country’s annual additions almost doubling from 2020. A large number of auctioned wind and solar PV projects are expected to become operational following delays due not only to Covid-19 and land acquisition challenges. Several opportunities are opening for the Renewable Energy companies to expand, invest on the Energy platform that is not going to slow anytime in future. We cover various feasibility reports for projects, coordinate for solar energy system installations and prepare project reports for submission to required gateways as required different policies encouraging renewable energy expansion.
Classification of Sectors
Manufacturing Process
Manufacturing engineering, or the manufacturing process, are the steps through which raw materials are transformed into a final product. The manufacturing process begins with the product design, and materials specification from which the product is made. There are actually multiple types of processes a manufacturer uses, and those can be grouped into four main categories: casting and molding, machining, joining, and shearing and forming. The automobile assembly plant represents only the final phase in the process of manufacturing an automobile, for it is here that the components supplied by more than 4,000 outside suppliers, including company-owned parts suppliers, are brought together for assembly, usually by truck or railroad. We cover technology assistance in various types of automobile parts and their processes. In addition, we cover not only the manufacturing process but the flow and the machines required. To take it further, we can also prepare manpower requirement, automation process, list of machine manufacturers and estimated pricing and complete layout and output as well.
Classification of Sectors
Robotic Warehouse Management
Remember when warehousing was a labor-intensive trade that required numerous workers and line managers? Now, humans and machines work together in every step of the supply chain. Autonomous technology is ideal for the warehouse grid design. Robotics can streamline distribution by calculating the fastest route of moving goods around the warehouse. They can also ease the physical demands on the human worker to improve efficiency. When robotic technology added to warehouse practices, logistics get simplified. AGVs are portable robots used on the warehouse floor. They carry loads or tow objects behind them in trailers. They are controlled by computers and integrated with your warehouse management system. These robotic carriers navigate up and down aisles and move stock without the need of an on-board operator. When AGVs were first introduced, they relied on magnetic tape or buried wires for navigation. However, the latest generation of warehousing robotics uses low RFID waves, laser guidance, or on-board navigation systems. These options can be updated as needed. These faster and smarter versions of AGVs are called Autonomous Mobile Robots, or AMRs. Plus, they are smart enough to navigate around obstacles too. With their nimble build, they do not take up a lot of space or need a large radius to turn. They move through the warehouse easily and help to reduce product damage and aisle traffic.
Benefits of Robotics are many folds such as – Reduction in labor costs, Improved efficiency, Minimal processing errors, expedited movement of goods within the warehouse and across the supply chain, Tedious tasks automated by robots, Human resources redirected to more complex tasks, Workplace injuries reduced, Competitive edge gained to name a few. We cover complete automated warehouse, flexible warehouse system with optimum intervention of automation depending on the scale and requirement. In addition, we can also coordinate with respective robot manufacturer for the best possible package as well.
Classification of Sectors
Quality System Management
QMS systems like ISO – 9000, ISO – 14000, COP, Golden Peacock, Malcolm Baldridge awards are few reputed quality systems certifications that place the companies at a different level. Instead of hiring employees we provide complete support for preparing, documenting, auditing and getting certification and renewals thereof. We also conduct periodic audits so that systems are in place. This all is done at a nominal price when compared to the team of Quality employees that a company needs for this purpose and we handle the uncertainty part as well.
Classification of Sectors
Global Sourcing & Supply Chain Management
Global competition suggests a drastically shortened life cycle for most products and no longer permits companies a polycentric, country-by-country approach to international business. If companies that have developed a new product do follow a country-by-country approach to foreign market entry over time, a globally oriented competitor will likely overcome their initial competitive advantages by blanketing the world markets with similar products in a shorter period of time. Indeed, it is imperative for companies to continuously create and acquire capabilities that would help generate a sustainable competitive advantage over their rivals. Increasingly, how to source globally has become a critical strategic decision that is influenced by the capabilities needed to compete. Without established sourcing plans, distribution, and service networks, it is extremely difficult to exploit both emerging technology and potential markets around the world simultaneously. As a result, the increased pace of new product introduction and reduction in innovational lead time calls for more proactive management of locational and corporate resources on a global basis.
We emphasize logistical management of the interfaces of R&D, manufacturing, and marketing activities on a global basis—which we call global sourcing strategy—and also the importance of retaining the company’s capability and gaining access to suppliers’ capabilities to design and develop major components and finished products. These capabilities allow the company to better understand the cost and quality implications of its sourcing relationship with its suppliers. We cover part by part or complete supply chain with localization requirement to comply with various government policies to avail duty incentives. We can also handle the Key Accounts for suppliers and provide update information with optimum inventory levels.
Classification of Sectors
Kaizen Implementation
Our team boosts of several Kaizen Champions who have been nominated by Dr. Masaaki Imai of Kaizen institute. We provide necessary support to prepare a complete Kaizen program with Poka-Yoke for your company, process or systems as per the requirement. This also includes a complete Visual quality system as well.
Address List
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ASHTRON, AIF Head Office
Kathula Gospur
UP 211012 -
India :
+91-7398822456
+91-9864656456 -
ASEAN:
+66-813566196
+66-818283660 - projects@ashtron.co.in
- projects.ashtron@gmail.com
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